By: Donald V. Watkins
Copyrighted and Published on April 17, 2024
It was bound to happen sooner, or later. It’s happening now.
In letters sent out this week to Republican digital vendors, the Donald Trump presidential campaign has requested down-ballot GOP candidates who use his name, image and likeness (NIL) in fundraising appeals to give at least 5 percent of the proceeds to his campaign.
This is an unprecedented cash grab by a former president and current presidential candidate.
An article published today by Politico details Trump’s one-of-a-kind political NIL deal.
The GOP created this newest Trump quagmire, and they will have to deal with it.